ABOUT

Who I Am

I’m Brian Writt, and I spent more than five years as a Senior Account Executive at Successware, working closely with (but not limited to) HVAC, plumbing, and electrical contractors nationwide.

My time there gave me an in-depth understanding of how service businesses operate, how you grow, and the challenges you face when choosing the right operational tools and partnerships.

It was an experience I value deeply - it shaped how I think, how I serve clients, and how I look at the industry as a whole.

What I Learned

During my tenure at Successware working with contractors, a common theme emerged:

Business owners wanted clarity.

Clarity in:

• How their technology fits their workflow

• What their payment processes truly cost

• How to hire and retain quality technicians

• Who they can trust to help them navigate an increasingly complex ecosystem

What I saw was not a problem with any one platform - it was simply the reality of running a business in today’s fast-moving service world.

Contractors often needed an independent perspective to help make sense of it all.

Why I Started Ascendant

I created Ascendant to offer business owners something simple but uncommon:

trusted, vendor-neutral guidance.

Not to replace the platforms they rely on, but to complement them.

Ascendant exists to help contractors make informed decisions by providing:

• Honest insights

• Fair, transparent explanations

• Independent support

• Practical recommendations that fit their business, not a generic template

My role is not to sell software or steer clients toward a specific path - it’s to serve as a consultant with a conscience, offering clarity and confidence wherever it’s most needed.

How I Support Service Businesses

Today, Ascendant focuses on three key areas:

Merchant Services Guidance

I help contractors understand their processing structure and explore options that best align with their business model. Many companies simply want a clear comparison or a second opinion from someone familiar with both the field and the platforms they already use.

Staffing Strategy & Technician Placement Support

Finding and attracting qualified technicians is one of the biggest challenges in the trades. I offer a focused, industry-specific approach that helps business owners connect with the right candidates more effectively.

Independent Advisory

For owners who want guidance on workflows, operational decisions, pricing models, or technology considerations, I provide perspective drawn from years of hands-on industry experience.

My Philosophy

Clarity. Fairness. Independent support.

My goal is to help contractors run healthier, more informed operations - whether they continue using their current systems, adopt new tools, or simply want a trusted advisor to interpret their options.

Ascendant isn’t about pushing change. It’s about empowering better decisions.

Finally...

I was raised in the trades; I’ve worked with hundreds of contractors, and the common thread is this: you care deeply about your families, your teams, and your customers.

You deserve support that cares just as much.

Schedule a call with me

If you’d like a no-commitment review of your payment structure or want help expanding your team, I’d be glad to talk.

Schedule a Quick Conversation